Jul 16 2010

Real Estate Prospecting Made Easy – Ebook

Posted by Biba F. Pedron in Resources

Who Else Wants To Learn ‘Secrets’ That Most Real Estate Agents Will Never Know About How To Quickly And Inexpensively Build A List To Attract Buyers Like Crazy…

Are you ready to learn the insider strategies for building a list of qualified hungry buyers, as you sit back and watch your online visibility double.. triple.. quadruple, in a matter of weeks?

Then grab your copy of “Real Estate Prospecting Made Easy”How to Quickly and Inexpensively Build a List of Prospects Using Social Media
http://www.realestateprospectingmadeeasy.com

Jul 12 2010

How Realtors Can Use Squidoo to Attract More Buyers

Posted by Biba F. Pedron in Resources

If you thought Squidoo had something to do with calamari and seafood, think again. Squidoo is a powerful social media site that allows users to create “lenses” about themselves, their business and/or their interests. This is a powerful social networking tool for real estate agents.

A Squidoo lens is similar to a blog post except that instead of being hosted on an individual’s blog, its posted on a community site for the whole world to view. Imagine having your blog posts on a site with more than a million users who are looking for a quick way to find answers to their questions. Squidoo offers that and much more.

To make the most of your Squidoo lenses and get the visibility you desire for your business, here are a few tips:

1) Include an engaging and compelling description and a table of contents in your lens. Your description will draw people in to make them want to read more.
2) Take advantage of Squidcasting. Squidcasting is similar to podcasting in that it is a way to let your readers know that you have published a new lens. You can update readers about an upcoming event or announce the results of a contest or special promotion. Anyone who has selected your lens as a favorite, joined your fan club or signed up for your Squidoo RSS will receive your Squidcast.
3) Cross promote. Promote your Squidoo lens through Facebook and Twitter as well as on your blog and website so that you maximize your efforts.
4) Add a Guestbook to your lens. A guestbook will help you increase communication between you and your readers.

In addition to generating traffic and helping establish yourself as a subject matter expert, Squidoo shares profits with its lens creators. Real estate social media tends to stay in one box, but that makes it easy for real estate internet marketing professionals to use tools like Squidoo as a secret weapon in your Realtor social media toolkit.

For more advice on inexpensive, fast and even fun real estate lead generation, even if you are brand new to prospecting and know that you NEED to generate leads, but have absolutely no idea how to get started. Visit the real estate prospecting made easy website.
Keep up to date on the latest news, tips and advice.
www.RealEstateProspectingMadeEasy.com
Jul 09 2010

Pros of Using Facebook as a Marketing Tool for Realtors

Posted by Biba F. Pedron in Resources

One of Facebook’s features that set it apart from both Twitter and LinkedIn, is the user’s ability to have a profile that is strictly for friends and family (Profile) versus a place to network and build business relationships (Fan Page). One doesn’t always exclude the others but sometimes your sorority sisters or fraternity brothers may simply want to connect with you on a more personal level than potential joint-venture partners.

On Facebook you can establish a Fan Page that will allow you to build a network of interested individuals or businesses who you can communicate with about your business. Friends and family may become fans, become customers or they might put you in touch with other people who can help promote your business.
 
With the RealBird Widget for Facebook Pages, you can enhance your Facebook real estate page with a new, highly visible tab called “Homes for sale“. Visitors and fans to your Page can see the new photowall widget of your listings with links to the single property websites and they can also click-through to your RealBird Property Search to search all available listings in the neighborhood. Whenever you post a new listing or update one on RealBird, the photowall widget will reflect this change automatically.

Facebook Pages are publicly accessible minisites- just like your personal Facebook profile – with status updates, news, links, photos, discussions and now: with your RealBird listings and home search services.  
 
Facebook has great list building possibility. Unlike Twitter or LinkedIn you can place your opt-in code directly on your Facebook page. Therefore, anyone who friends you or who checks out your page by following a friend’s news feed can see your free offer and join your mailing list.

Event promotion is another powerful way to use Facebook as a marketing tool. Whether you are hosting an open house or a home buying workshop , you can promote it on Facebook and invite friends, group members and fan page members to attend. Business pages will allow you to email up to 5000 people! Imagine how quickly your event details can become viral using Facebook!

Facebook, like LinkedIn, has groups that you can join, start conversations and network with people interested in you and your services. These people visit your Facebook fan page, opt-in to your list, click on a hyperlink to your website and are able to search for homes for sale.

Video is quickly becoming one of the most powerful marketing mediums on the internet today. Facebook is the only social media platform (of the 3 biggest) that allows you to embed video onto your profile page.

Facebook is a great starting place for a successful real estate social media marketing campaign.

For more advice on inexpensive, fast and even fun real estate lead generation, even if you are brand new to prospecting and know that you NEED to generate leads, but have absolutely no idea how to get started. Visit the real estate prospecting made easy website.
Keep up to date on the latest news, tips and advice.
www.RealEstateProspectingMadeEasy.com

Jul 07 2010

Pitfalls to Avoid in Social Media Marketing for Realtors

Posted by Biba F. Pedron in Resources

No one wants to be pitched to all the time. How do you feel about people coming to your door soliciting Tupperware or church events?

 
What do you think of your neighbor who talks about how great she is all the time? Like most people, you are probably turned off by these behaviors. Connections, friends and followers are people too. The same rules apply to social media! And Realtor social media is no exception.

Value their time just as you value yours. You will have much greater success connecting with people interested in your services. Just because they are on Twitter does not mean they are right for your target market or that you are for them.

If someone adds you to their network, check them out. Is there a relevant reason they may be interested in you and your business? Check out their profile.

No one wants to be chased at a store by a sales clerk any more than they want to follow someone who is constantly selling something. One of the surest ways, short of posting completely inappropriate content, to lose all credibility is to use your social media for selling yourself and your services exclusively. It is okay to tell people about your services but this has to be a part of your interaction, not your only interaction.
Please don’t expect to create a new account, start posting great content and immediately see your traffic and sales increase. It will happen, but it will take time and effort. One of the great things about social media, is that your efforts are multiplied over and over again when people who you are connecting with share your content with others. Social media for real estate is very powerful and can and will benefit your business, but it won’t happen in a day and neither will a list of thousands of followers all ready to buy or sell with you.
Many people, including me, have a rule that they do not follow anyone who doesn’t include a photo in their profile. Over time, you’ll have to set some boundaries about who you will follow and who you let follow you. Social Media is about connections NOT sales. These boundaries will allow you to form greater, more meaningful connections with those you want to do business with.

For more advice on inexpensive, fast and even fun real estate lead generation, even if you are brand new to prospecting and know that you NEED to generate leads, but have absolutely no idea how to get started. Visit the real estate prospecting made easy website.
Keep up to date on the latest news, tips and advice.
www.RealEstateProspectingMadeEasy.com

Jul 05 2010

Free Teleclass for Real Estate Agents – Secrets to Generate Leads Like Crazy

Posted by Biba F. Pedron in Resources

Who Else Wants To Learn ‘Secrets’ That Most Realtors Will Never Know About How To Generate Leads Like Crazy…

Are You tired of coming home from a day full of showings with no urgency from your buyers to put in an offer, and no money to spend to generate new leads?What if you could attract all clients you want for little to no money? What if you had a constant stream of new prospects always flowing into your business, instead of chasing them?

We have a question for you: Do You Know How to Generate Leads Without Spending a Lot of Money?

Join Nishika & Biba on July 14th at 1.00pm

Nishika N. Jones, teaches real estate agents and brokers the fun, fast and esay ways to turn their local knowledge into a lead magnet attracting more leads, prospects, and buyers. Biba Pedron, The Connection Queen, helps small business owners turn contacts into clients in record time by maximizing their networking results offline and online effectively.

“Give Us Just 30 minutes and we’ll reveal and share the strategies we’ve use to run a number of businesses (including an international business) from home for the past 13 years.

To keep your Pipeline Full, you must constantly be prospecting so we will show you how to maximize your social networking time online to increase your traffic, grow a list of prospects, and close sales…..

During This Teleclass “Secrets To Generate Leads Like Crazy” You’ll Discover:

-Get your networking contacts to visit your website AND join your mailing list or newsletter

-Attract NEW clients with a free offer
-The easy and successful way to get subscribers to actually read your messages
-Create a consistent and rewarding relationship with your readers One simple word that will increase your email open rate
-Avoid the biggest mistake that entrepreneurs make with their list Avoid the one thing that can cost you thousands of dollars
-Get your readers to TAKE ACTION!

Get a Jump on your competitors by learning the skills that most Realtors don’t develop.

RSVP NOW

Jul 05 2010

Real Estate Prospecting Made Easy

Posted by Biba F. Pedron in Resources

Who Else Wants To Learn ‘Secrets’ That Most Real Estate Agents Will Never Know About How To Quickly And Inexpensively Build A List To Attract Buyers Like Crazy…

What if you could attract all clients you want just by networking offline and online? What if you had a constant stream of new buyers always flowing into your business, instead of chasing them?

Are you ready to learn the insider strategies for building a list of qualified hungry buyers, as you sit back and watch your online visibility double.. triple.. quadruple, in a matter of weeks?

Then grab your copy of”Real Estate Prospecting Made Easy”- How to Quickly and Inexpensively Build a List of Prospects Using Social Media

Learn more and Order NOW
Jun 04 2010

30 Top Social Media Headlines For Your Real Estate Business

Posted by Biba F. Pedron in Resources

For the Realtor that’s More Savy than She Looks
Where You Can Go With a Written Social Strategy
Check the Kind of Business You Want
“You Kill That Story- Or I’ll Run You Out of State!”
Here’s a Quick Way to Generate Leads
There’s Another Realtor Waiting for Every Buyer- And She’s Too Smart to Be “Anti-Social”
This Network “Burps” Before It Drinks- But Never Afterwards!
If You Were Given $50 to Spend- Isn’t This the Kind of Online Brand You Would Build?
“Last Friday….Was I Scared! – My Settlement Almost Didn’t Happen!”
76 (?) Reasons Why It Would Have Paid You to Answer Our Ad a Few Months Ago
Suppose This Happened on the Day of Closing!
Don’t Let The End of the Tax Credit Put You Out of The Game!
Are They Winning Sales Awards Right Over Your Head?
A Wonderful Two Years’ Trip at Full Pay- But Only Realtors with Imagination Can Take It
What Everybody Ought to Know……About Social Media for Realtors
Money- Saving Tips From a “30 under 30″ Honoree Who Knows How to Save a Buck
Are You Ever Tongue-Tied at a Party?
How a New Discovery Made a Shy Realtor Popular
Advice to Wives Whose Husbands Don’t Save Money- By a Wife
The Realtor Who Won the Hearts of All
How to Win Friends and Influence People
Free Book- Tells You 12 Secrets of Social Networking
Greatest Gold Mine of Easy “Action Steps” Ever Crammed into One Article
$2,000 in Prizes! Help Us Find the Name for These New _______________
Now! Own a Piece of the Information Superhighway…..$47 Now and $47 a Month
Take Any and All of These Social Media Tips- For Only $7
Save 20 Percent on “PRODUCT NAME”- Limited Offer
One Training Video Free for Every Three You Buy!
The Secret of Making People Like You
A Little Mistake That Can Cost a Realtor $3,000 a Year
 
For more advice on inexpensive, fast and even fun real estate lead generation, even if you are brand new to prospecting and know that you NEED to generate leads, but have absolutely no idea how to get started. Visit the real estate prospecting made easy website.
Keep up to date on the latest news, tips and advice.
www.RealEstateProspectingMadeEasy.com

Jun 02 2010

How Digg Can Help Real Estate Agents to Attract More buyers?

Posted by Biba F. Pedron in Brokers, Resources

Digg is a social bookmarking/social media website that can help you share your content with an unbelievable millions of people all over the world. Digg is a little like a vote for great content or your favorite real estate article. You can either post content yourself or someone may “Digg” it. It becomes more popular with the each vote it receives, greater popularity means more traffic and visibility for your website and business. Digg is a very effective way to drive prospects to your website and establish yourself as an expert by posting your content.

 
Here are a few suggestions to get the most benefit from Digg for your services and/or business.
 
1. Set up a comprehensive and informative profile that includes blog and website links. When someone is reading your content and they want to know more about you, they will visit your profile for more information. Be sure to have a good description, your photo and links.
2. Be social, make friends, give shout outs and Digg! Digg! and Digg some more! The reason to Digg is to generate more views and traffic for your content. By making friends with people who have an interest in what you’re saying will reciprocate Diggs. Give shout outs! Everyone appreciates them and they will help you get noticed. If you want to be popular, and obviously you do, Digg other peoples content. When you read something that adds value, Digg it!
3. Take a minute to check out what’s popular on the site and see what Digg members are looking for. Don’t just add any content, when adding content be sure to take the time to find out what topics Digg readers are looking for and what’s popular. It’s as important to know what Digg users do not like.
4. Keywords are very important on Digg. Be sure to use your keywords. You want visitors to find your content when they search Digg. You want them to be able to find your links and articles. Carefully consider your keywords and use them in your titles, descriptions, and content.
5. Encourage your readers, visitors and friends to Digg for you. It is easy to add a “Digg This” button to your website or blog, thus allowing people to Digg for you.

Digg is a great tool to get information about you and your business in front of possibly millions of people who otherwise would not have known about you and what you have to offer. You must dedicate time to be involved and contribute, just like with most social media real estate sites, but you will find the rewards to be more than worthwhile.

For more advice on inexpensive, fast and even fun real estate lead generation, even if you are brand new to prospecting and know that you NEED to generate leads, but have absolutely no idea how to get started. Visit the real estate prospecting made easy website.
Keep up to date on the latest news, tips and advice.
www.RealEstateProspectingMadeEasy.com
May 24 2010

Real Estate Prospecting Made Easy – Teleclass June 9

Posted by Biba F. Pedron in Brokers, Resources

Who Else Wants To Learn ‘Secrets’ That Most Realtors Will Never Know About How To Generate Leads Like Crazy…

Do You Know How to Generate Leads Without Spending a Lot of Money?

Join Nishika & Biba on June 9 at 1.00pm

Nishika N. Jones, teaches real estate agents and brokers the fun, fast and esay ways to turn their local knowledge into a lead magnet attracting more leads, prospects, and buyers.

Biba Pedron, The Connection Queen, helps small business owners turn contacts into clients in record time by maximizing their networking results offline and online effectively.

“Give Us Just 30 minutes and we’ll reveal and share the strategies we’ve use to run a number of businesses (including an international business) from home for the past 13 years.

To keep your Pipeline Full, you must constantly be prospecting so we will show you how to maximize your social networking time online to increase your traffic, grow a list of prospects, and close sales…..

RSVP NOW www.RealEstateProspectingMadeEasy.com/Teleseminar

May 18 2010

Real Estate Video Marketing Strategies to Attract more Buyers

Posted by Biba F. Pedron in Resources

It’s time. Time for what you ask? Time to start using video to market your services. YouTube receives more than 100 million views a day. Creating videos around your local community including restaurants, events and local businesses is one of the largest growth areas in social media marketing today. Using social media platforms to promote these videos is happening at a growing rate.

 

 Everyone from pet shops to internet marketers are using the power of video to promote their business. The key to Realtor social networking is to take the emphasis off the Realtor and instead make it about the local neighborhood.

There are two primary reasons that make video marketing so powerful.

1) Google and other search engines love video content and indexes it quickly.
2) Video provides an opportunity for the viewer to see you, hear your voice and build trust. People like to know who they are hiring.

Here are ways to put YouTube to work for you and your business:

1) When you upload video, use keywords in your title, make sure to place your URL first in the description and include keywords in your description as well. Utilize keywords. Tags are also important so be sure to complete that section as well. A video without these items will not drive the type of traffic you want.

2) Use other social media platforms such as Twitter and Facebook to make your video go viral and spread your videos across the internet. Embed your video into blog posts, Squidoo lens and on web pages.

3) Remember to include branding in your video as with all other social media. Add your logo, website address and distinct colors to your video. Windows Movie Maker is a free tool that is easy to use.

4) Create a series of videos. A powerful way to engage viewers is with a series of videos on a specific topic or topics. The series of videos can answer the top questions you receive about your area or services.

Start simple by using a script and keeping videos short. Video marketing is here to stay and the sooner you put it to use for you, the faster you and your business will benefit from it. Soon you’ll be reaping the benefits on video marketing yourself. Internet marketing Realtors are using these tools and now it’s easier than ever for you to do the same.

For more advice on inexpensive, fast and even fun real estate lead generation, even if you are brand new to prospecting and know that you NEED to generate leads, but have absolutely no idea how to get started. Visit the real estate prospecting made easy website.
Keep up to date on the latest news, tips and advice.
www.RealEstateProspectingMadeEasy.com